Legends
SUPER BOWL 2023 PHX TAKEOVER
FEBRUARY 2023, PHOENIX, AZ - Worked with Legends and the X Life.Co to bring the Legends Super Bowl 2023 Takeover to life. There was so much action over the Friday and Saturday leading up to the Super Bowl you didn’t know where to start. Day 1 was highlighted with brand activations from Drip IV, Kane Footwear, G1 Gaming Lounge, and a musical performance by Meek Mill. Day 2 continued with some recovery by Soothe, Drip IV, BLND, and brunch to bring in the day before Chef Jack Arnold started firing up the grill for some amazing BBQ. You could feel the buzz in the air as DJ Durel and Quavo took the stage to close out the night.
Several current and former NFL players were in attendance including Andre Reed, Uchenna Nwosu, River Cracraft, Willie McGinest, Demario Davis, and more. This was truly a experience that brought together the sports, culture, and music worlds.